- Make it easy to read/understand. Lists are good. Figures are good.
- Make the English correct. Typos get on the reader’s nerves (at least they do if I’m the reader).
- Explain the reasoning. Decision diagrams help with this. Charts as well.
- Explain the topic. Flowcharts are good. Block-diagrams as well. Text should complement everything else.
- Do research. A project that doesn’t involve research probably isn’t worth doing.
- Do analysis. See “research.”
- Be concise.
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